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About Us

Lake Wakatipu

Why We Exist

Hey! Let me explain why we believe the world would be a better place if everyone rode a bike. Warning, I am going to go a little bit “airy fairy” but it is important to do this at times. 

We believe the world would be a better place if everyone rode a bike. 

Let’s talk about something really important. Happiness. We exist to inspire people to live healthier lives so that they are happier.

We exist to inspire people to live healthier so that they are happier.

Let’s be real, we think our bike lights are awesome and that they could potentially save your life but they are just bike lights. You could buy them elsewhere and they will be ok. The lights will not be AS good and they will probably be stolen, but they will be ok ;). We are excited that you are outside, happily, having fun and riding your bike. 

Be happy

What we really care about is the physical and mental health of everybody and being on the planet. That is why we exist. To be happy. It is THE most important thing in the world. Happiness is why we get up at 5 am with so much excitement to build the community, to build bunc. It is not the pursuit of another bike light sale. When we do get to meet another ‘bunc head’ (someone who uses bunc lights), we get the joy of communicating with another friendly person who is actively doing things in their life to live happier. This makes us happier. 

Have fun

How do we be happy? We have fun. We seek the next adventure. We live a healthy and active lifestyle. We make the most of every opportunity. We explore the world and in doing so, we have minimal impact on the environment. Our vision is a community of happy people living a healthy, active and fun life.

Ride bikes

So what do we do? We ditch our cars and use our legs instead. We ride our bikes no matter the distance, temperature, wind or rain. 

Our vision is a community of happy people living a healthy, active and fun life.

The bike light is just our first product. It allows us to exist. Without something to physically provide value with there is no means to prove that we are bringing benefit to the world. We take a fun approach to help cyclists achieve being seen and feeling safe. 

Our mission is to get more people on bikes.

We have found that always riding with bike lights is key to reducing your risk of being injured. This increases happiness! Carrying around bulky bike lights in your pocket so that they don’t get stolen is no fun. Our lights fitting in your pocket is key to never having them stolen. This results in being able to ride more often. bunc makes bike lights for friendly commuters. 

Always riding with bike lights is key to reducing your risk of being injured. If you carry your lights in your pocket they can never be stolen.

Your support is greatly appreciated. I hope that we inspire you to live a healthier life so that you are happier. 

 

Keep riding, have fun and be happy,

ds.

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